Posts By Shareef Huddle
Written By Shareef Huddle.
Every Field Notes post by Shareef Huddle, Founder & CEO.
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What Roofing SEO Actually Means for Your Business (Not What the Agencies Sell You)
Roofing SEO is not a service package. It is whether homeowners find your business before they find your competitor. Here is what actually moves that needle.
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The First Three Photos on Your Google Business Profile Decide the Call
Homeowners judge your roofing company by your Google Business Profile photos before they call. Here is what the first three photos need to show them first.
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Google Is Folding Local Services Ads Into Performance Max. Here's What Changes Before Your Migration Date.
Local Services Ads is moving into Google Ads Performance Max in August 2026, with roofing in the first wave. Here's what changes before your date hits.
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The Spot Above Google Ads and the Maps Pack That Most Roofers Are Leaving Empty
Google Local Services Ads put verified roofers above every result on the page. Here is what they are, what they cost, and how to get set up.
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ChatGPT Ads for Roofers: Your Competitor Is About to Discover Them. Beat Him There.
Homeowners are asking ChatGPT who to call for a roofer. ChatGPT ads put your company right below the answer. Get there before your competitor does.
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What Happens When Homeowners Ask ChatGPT for a Roofer
More homeowners are asking AI before they ever type a name into Google. Here is exactly what happens and how to be the answer.
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The Maps Pack Is Where the Calls Come From
Most roofing calls start with a map search. Here is why the top three matter more than page one of Google and how to get there.
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The New Front Door Nobody Told You About
Meta AI is quietly becoming a front door for roofing decisions. Here is how homeowners use it and why credible roofers win the next two years.
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