Field Notes Topic
Field Notes: How Tos
Every Field Notes post tagged How Tos.
Business
ChatGPT Ads Conversion Tracking: How to Know Which Ad Booked the Job
ChatGPT ads conversion tracking is finally real. Turn on Automatic Advanced Matching and see exactly which ad on ChatGPT put a signed job on your schedule.
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Found
The Spot Above Google Ads and the Maps Pack That Most Roofers Are Leaving Empty
Google Local Services Ads put verified roofers above every result on the page. Here is what they are, what they cost, and how to get set up.
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Business
You Are the Bottleneck in Your Roofing Business. Here Is How to Fix It.
Roofing business growth starts with one fix: stop being the single point of failure. Here is the delegation framework that frees your time.
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More Field Notes
Every post is one lesson from inside the Search-to-Booked Roofing System.